Back for its second year, C2SV Technology Conference + Music Festival returns September 11-14 with a new home in the SoFA District and an added emphasis on local influencers in tech and music.

This year the event is emphasizing rising and established local musicians with tech panels on the Silicon Valley’s culture of sexism, the science of alcohol and the exploitation of private data.

Anchored by the return of the SoFA Street Fair, the multi-day music festival kicks off Sept. 12 at Cafe Stritch with a local music showcase. The first day will feature the loud goth-rock oomph and bass chord reverberations of bands Darto and Dinners, as well the charming vocals of pop-punk indie group Plume, who performed at San Francisco’s Outside Lands Festival this summer. On September 13, No Maps and Breathing Patterns will close the local showcase.

Also, Ruckatan Latin Tribe will spearhead the Latin Music Showcase at Chacho’s on San Fernando Street on Sept. 13 with an infectious blend of reggae, Latin and world flavors.

For the first time in more than 10 years, the SoFA Street Fair is returning on Sept. 14 to celebrate independent, artistic spirit of San Jose’s SoFA—or South 1st Street area—with a headlining performance from Fishbone and more than 60 other bands.

With a history older than much of the crowd at the music festival—circa 1979, to be exact—Fishbone started out as a pack of misfits hoping to make it as an alternative band. Since then, they have amassed a die-hard cult following, through their cheeky funk metal and endearing knucklehead spirit. Known for their clever and catchy approach to the championing of progressive social issues, Fishbone were a pioneering alternative group.

Admission is free for the SoFA Street Fair, which runs from 12pm to 7pm.


Inside the burrows of the ZERO1 Garage, C2SV will host a different kind of get-together, Silicon Valley-style: three tech panels with guest speakers who range from entrepreneurship veterans to reporters fresh off the frontlines of Ukraine.

Vivek Wadhwa, a Stanford Fellow who was listed as TIME’s Top 40 Influential Minds in Tech last year, will kick off the series on Thursday with a frank look at the hurdles for women in the tech workforce.

Adam Rogers, author of Proof: The Science of Booze, will discuss the relationship between humanity and alcohol. Rogers, a Wired Magazine editor, will expound on the mystery of the confidence enhancing and judgment-impairing substance in our civilization.

Yasha Levine, former editor-in-chief of The eXile, a Moscow-based tabloid aimed at the city’s expatriate community, will share some insights on how leading tech companies are accruing private information on their users—to an extent that will surprise many. He will discuss his investigation into this mass of data and what these companies, many of them based right here in Silicon Valley, can do with it.