Lure + Till has the swankiness and cool one would expect in a neighborhood where bumper-to-bumper Teslas park and venture capitalists power lunch. An industrial chic dining atmosphere in step with its home at the luxuriously modern Hotel Epiphany, Lure + Till makes presentation a focus.

The restaurant serves artfully plated dishes made from locally sourced ingredients for breakfast, lunch and dinner, as well as a weekend brunch. An attractive collection of spirits and a menu of modern cocktails also make the bar more than a little popular.

Soft earth tones, with dark wood and white ceramic tiles, decorate the interior of the restaurant and accompanying hotel, while an outdoor patio that stretches the length of the hotel’s Hamilton Avenue facade features a mix of high tables and cozy two-seat teak tables.

A recent visit for brunch offered an enjoyable tease of the flavors offered by Lure + Till. I could already guess the flavor of my companion’s Bloody Mary ($11) when it arrived on the table. The cardinal-colored mixture was speckled with pepper and chili flakes and indeed had a delicious smoky and fiery flavor. I enjoyed the El Camino ($12), which was a tart and smoky blend of mezcal, apple shrub and lemon juice, although it may have benefited from some agave nectar to sweeten the tartness of both lemon juice and shrub.

As an appetizer, the fried flatbread with a trio of pureed eggplant caponata, romesco and tapenade ($12) was perfect for sharing and comparing flavors of the different spreads. Deviled eggs complemented by a tang of whole grain mustard ($5 for three halves) were also an enjoyable starting option. Delicious as it was beautiful, a baby beet salad ($14) arrived on a black slate dish, which made the rainbow colors of the dish really pop. Sweet, colorful segments of roasted baby beets, creamy dollops of yogurt and zesty arugula topped three little mounds of quinoa and wheat berries.

I was torn between Lure + Till’s take on the classic French Nioise salad with seared albacore tuna, baby gem lettuces, quail egg and haricot vert ($20) and the house burger ($12). After much debate I think I made the winning choice by going with the latter. Topped with white cheddar and crispy strips of bacon (each $2 extra) the thick and juicy burger, complete with a flavor-packed crust, was incredibly delicious without the addition of unnecessary condiments. Complementing the mighty burger were the crispiest fries I’ve enjoyed in a long while.

Lure + Till
180 Hamilton Avenue, Palo Alto. 650.666.3320 or lureandtill.com.