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"Together with production partner DJ Paul, Juicy J played an important role in the South's rise to prominence within the once East- and West Coast-dominated rap industry. Behind the duo's leadership, Three 6 Mafia rose from an underground phenomenon in Memphis to a nationally recognized rap empire, spinning off numerous solo albums for the collective's many members in the mid- to late '90s. Like his production partner, Juicy J specialized in dark, eerie tracks driven by bass-heavy beats and haunting sounds. He also raps as a member of Three 6 Mafia and contributes rhymes to most of..."
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