Derek Thompson

When
Thu Feb 8, 2018
Where
Keplers Books
Time
7:30pm
Cost
Free
Tags
Books

Description

What defines something or someone as popular? Why do people like what they do? It turns out a lot of it has to do with applying the right tweak to something recognizable and familiar. Derek Thompson, senior editor at The Atlantic, writes about media and economics. He is a frequent contributor to NPR’s Here and Now program and has also appeared on TV on CBS and MSNBC. This week, Thompson will be joined by former Fusion editor-at-large and Atlantic contributor Alexis Madrigal, to discuss his book, Hit Makers: The Science of Popularity in an Age of Distraction.

Comments

Location

  1. Keplers Books
    1010 El Camino Real, Menlo Park, CA