Description
Intensive skills for raising money and attention6-weeks: Mondays, April 16th – May 21st, 2012, 6:30-9:30pm
Whether you’re a choreographer who’s self-producing for the first time, a director who’s ready to expand your company, an experienced artist looking to brush up on skills, or a performer looking to get a part-time job in arts administration, this crash course will give you the skills you need to kick-start your career.
The bootcamp includes 18 hours of instruction. Your art deserves the investment!
Session I– Getting the Money– April 16th & 23rd
(Grantwriting & Fundraising)
How to talk about your own work so that you can raise money for it.
How to talk to funders and find grants that are appropriate for you.
Step-by-step guidance on grantwriting, including creating a budget, getting letters of recommendation, and selecting work samples.
Overcoming your fear of the Individual Donor Letter.
How to throw a successful fundraising event.
Finish this session with a completed Zellerbach proposal and samples of successful grant proposals.
Session II—Getting Attention (Marketing & Publicity)– April 30th & May 7th
Secrets to a great press release.
When to send out your press release and who to send it to.
Who to contact, when to contact them, and when to leave them alone.
Creating inexpensive and beautiful posters and postcards.
Effective word-of-mouth publicity and creative marketing.
Putting together a press kit and a press file.
Finish this session with a completed press release and samples of successful press releases.
Session III—The Show (Production)– May 14th & 21st
How to find a venue, read a contract, and get a good deal.
Building a dream production team and a realistic budget.
How to talk to technicians and understand basic lighting design.
How to invite presenters and other “important people” to your show.
Options for effectively handling tickets, reservations and house staff.
Overall career planning strategies for artists.
Finish this session with a working understanding of a theater and sample contracts, timelines, light plots, and more.
Cost: $325 for the series ($285 for CounterPULSE, Intersection & Dancers’ Group Fiscal Sponsees)
Space is limited, advanced registration is required.
Register at brownpapertickets.com/event/223118
Jessica Robinson Love is the Executive & Artistic Director of CounterPULSE, a nonprofit that provides support and low cost resources for emerging artists, serving as an incubator space to create socially relevant, diverse, community-based art. She has written dozens of successful grant proposals, hundreds of press releases, and advised artists in all disciplines on the “how-to’s” of self-production.
More Info
- Link
- http://counterpulse.org/programs/boot-camp-for-artists/
- Call
- 415 626 6020
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