A few years ago, two brothers from New York came up with the unique business model of placing ads on toilet paper. Starting this fall, Star Toilet Paper will make its Silicon Valley debut in San Jose CIty College campus bathrooms, and the move could save the school more than $15,000 a year.
Articles by Tim Reynolds
In many ways, Tuesday’s ceremony was a standard corporate pep rally, leaving aside the thundersticks and person walking around in a furry shark costume. SAP executives Bill McDermott and Jonathan Becher, joined by San Jose Mayor Chuck Reed, touted the newly renamed SAP Center—or, some might say, The Arena Formerly Known as HP Pavilion—and its potential to improve the company’s profile in Silicon Valley.
VivaFest, one of the largest celebrations of mariachi and traditional Mexican music in the United States, returns to San Jose in August with headliners Fernando de la Mora and folk group Mariachi Sol de Mexico, while the festival’s Latin alternative stage will feature Grammy and Latin Grammy-nominated group Kinky.
